Are you a member of our SeniorInspire Facebook group?
If you are, you know we've added a new feature on Wednesdays called What You Got Wednesday?
On Wednesdays only in our group, members can feel free to start their own thread and share anything they've been working on they think the group might enjoy.
If you're reading this on Tuesday, stop by the group tomorrow and start a thread with your work. Just be sure to include the hashtag #WYGW so we can find you.
Back to the newsletter...
This week we've got another great issue for you with some news about scheduling posts to Instagram, tips on curbing your multi-tasking habit, and a cool behind the scenes look at an incredible image from photographer, Max Lee!
Instagram and Social Media
Facebook Business Suite vs. Facebook Creator Studio
Did you know Facebook now has two completely different ways for you to schedule and post directly to Instagram from your computer.
Facebook Business Suite and the Creator Studio.
I've been seeing these two talked about for months now and honestly, I always thought they were the same thing.
OK, but what's the difference and more importantly, which is better for us?
Here's a nice little article you can check out that explains the differences between the two.
Basically, the two are VERY similar, so I think trying them both and using whichever you're more comfortable with makes sense.
But if you read the article, it says one difference is you can use Creator Studio to schedule Instagram Stories from your computer!
Woah! That's a game changer!!
But upon further investigation, it's just not true. According to Facebook "You can post all Instagram and Facebook content types through Creator Studio, except stories."
So try them both and shoot us a note to let us know which you prefer. And if you've found a great solution to posting Instagram Stories from your computer, let us know that too.
Multitasking can lead to loss of gray matter in the brain
OK, that explains a lot!
If you're reading this with 17 tabs open in your browser, a photoshop session in process, a half written email to a potential client that's just not quite ready to send, and a load of laundry going through it's fifth wrinkle free cycle, maybe it's time to break free from multi-tasking!
I mean, according to this article, multi-tasking acually kills brain cells!
Yikes! Not sure how true that is, but the article does have 9 great tips to help you scale back your multi-tasking tendancies.
Definitely worth opening the article in another tab and checking it out once you get the laundry out of the dryer... 🤣
Why do smartphones take such good photos?
We've all thought this...
That smartphone pic my senior just posted looks so damn good!
They're not using the latest mirrorless camera! They have not idea what OCF is! Or white balance! Or RAW! And they're not fine-tuning the image to near perfection!
They snap it, post it and then delete it if it doesn't immediately start generating an avalanche of Likes.
How is this kind of image from a smartphone even possible?
If you want to geek out a bit and understand why those smartphone snaps look as good as they do, check out this article from geek photographer extraordinaire, Gary Friedman.
It's not going to make you feel any better about the capabilities of those smartphones as compared to your professional rigs, but at least you'll understand why it's happening...
Meet the Photographer
Max Lee and the flying ballerina
A few weeks ago we featured an image from Wisconsin photographer, Max Lee, that generated a lot of interest and a bunch of likes!
It was an image of a ballerina suspended by a helium balloon.
I messaged Max to see if he'd be willing to share how this image was created and he was nice enough to send us the individual photos he used to put it together as well as a brief write up of his process...
Max Lee: Thanks for the opportunity to share with the newsletter!
I'm attaching the 5 images that show what's needed in these images. While my senior Sophie is an insanely talented ballerina, and is perfectly able to execute the pose, it would be very dangerous/suicidal to attempt above those sharp river rocks, not to mention her hair would be all over the place.
So we used a ladder, a bit of Photoshop trickery, and help from her amazing grandpa who had no idea he would be in the water that day to hold her foot down while I got the shots necessary for the composited final image.
Some would say you can do the same thing in Photoshop with any random background, but I find doing the composite on location is so much easier in color/tones/shadows and helps to make it as realistic as possible.
So cool! Thanks for sharing that Max!